You Need A Domain NameThe typical cost of a domain name ranges from $10-25 per year, and there is no better way of putting your web site address on a business card or brochure for a business than having a very specific and relevant Domain name to your business.
Highly successful business developers will say that you need your own domain name to be successful. Because your goal is to build your business, not your competitors, and not affiliates business. This is a strong way to really build your brand online.
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Short, snappy domain names attract attention and are easy to remember. Inexpensive, personalized domain addresses are readily available. If you decide to get one of your own, it's worth taking the time to get it right. Make sure you have a name that is easy to remember, pertains to your business, and avoid non alphabetic and numeric characters whenever possible.
Short, clever word combinations are practically non existent as domain names. Even if they are not in use , domain squatters, people who buy and hold popular names in the hope of selling them to desperate high bidders later , have long since bought up common names. Give up on names such as, easymoney.com. these names are long gone. However, you may find success with names that are a little longer or more specific easymoneybyjim, or locations easymoneydelmar. Most of these types of domain names are available.
- Dashes. It's tempting to get exactly the domain name you want by adding extra characters, like dashes, between words. For example, you have no chance at getting www.thepoolnanny.com. but www.the-pool-nanny.com is still available. I strongly suggest you don't do it. Dashes cause tremendous confusion. People are likely to leave them out, confuse them with underscores, or have trouble finding the dash key one the keyboard.This could easily lead to a potential customer being led to a competitor. For example the person who got the name, thepoolnanny.com in the first place. Some creative businesses have branded an acronym to their business. This is one way to avoid having trouble with getting the domain name you want. For example if The Pool Nannybranded themselves as TPN, those initials don't mean much until you have heard it in your neighborhood, and on local commercials, probably long after they have bought their domain name of TPN.
- .com- The last few letters of the domain name are called the top-level domain. Most people will want a .com address for their business, and as a result they are the hardest domains to get. There are other domains such as net & org . The problem is that web visitors will assume you have a .com . If you have the domain name www.thepoolnanny.net there is a good chance that someone will type in www.thepoolnanny,com while trying to find your site. This is another mistake that can easily lead your fans to a competitor
When you create a hosted blog, your blog's address or URL, will display as part of the particular blogging platform you are on. For example if you are using WordPress, your blog address will be in the format http://thepoolnanny.wordpress.ocm, and if it's on blogger, it will be int he format http:thepoolnanny.blogspot.com. You may leave as is,but many blog owners prefer to have their own domain show as their blog address: http://thepoolnanny.com or www.thepoolnanny.com/blog. if they want their blog to be part of their main website. For business blog owners especially, having your own domain as your blog address looks more professional, and it allows you to create a better brand association between your blog and your website. This brand reinforcement carries over if you are listing your blog on other places such as your Facebook page or even on printed marketing material such as brochures and business cards.
If you want your web address to have its own domain name, you will first need to purchase the web address you want. The cost will depend first on whether the domain name is available: if you buy a domain name that someone else owns, the price you will pay depends on how much the seller is willing to sell it for, which in turn depends on how much of a demand there is for that domain. If you buy a domain that isn't owned by anyone straight form a domain registrar like Go =Daddy, you pay much less. Domain names that end in .com are also usually more popular than other endings,like .net or .biz, so you will pay more for a .com domain than one that ends with .net. As a general estimate, an unused .com domain bought from a domain registrar will cost you in the region of 10 to 20 per year. You can also buy domain names directly through your blogging platform if you have a WordPress or Blogger blog.
Once you have bought your domain name, you will need to link it to the standard address that your blog was created with for example, http://thepoolnany.blogspot.com) You do this by changing the DNS settings for your domain name so that they point to the server where your blog is hosted>once you have updated the server settings, you may have to wait several hours for the change to take effect.
Once you have bought a domain name
You will now need to link it to the standard address that your blog has created with (for example, http://thepoolnanny.blogspot.com). You do this by changing the DNS settings for your domain name is that they point to the server where your blog is hosted (the process is simple and well documented by both domain registrars and blogging tools) Once you have updated the server settings, you may have to wait several hours for the change to take effect.